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Protecting your business during an economic downturn

Protecting your business during an economic downturn
eCommerce
Is your business vulnerable to an uncertain economy? We explore business viability and leveraging opportunities in the information age to build with resilience.
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How to get the most from your Magento Imagine and Adobe Summit 2020 remote experience

How to get the most from your Magento Imagine and Adobe Summit 2020 remote experience
eCommerce
Adobe Summit 2020 is among the major global events that have been canceled as a result of the COVID-19 outbreak. The conference will move forward with digital components that can be accessed online March 31. Here's how to prepare.
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5 ways Salesforce CEO Mark Benioff pledged to provide coronavirus relief

5 ways Salesforce CEO Mark Benioff pledged to provide coronavirus relief
Salesforce
Salesforce is among the big tech companies that have stepped up to the plate to provide assistance during an international health crisis. The Salesforce CEO announced the company is donating money toward the cause as well as leveraging is cloud-based products. Learn about five ways Salesforce is helping to combat COVID-19.
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COVID-19’s impact on the eCommerce industry and 4 survival tips

COVID-19’s impact on the eCommerce industry and 4 survival tips
eCommerce
Ecommerce industry professionals have mixed feelings about how the coronavirus will impact sales long-term. Here are three tips to help ensure survival in the weeks to come.
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Magento 2 development: Experience the maximum benefits of PowerSync's Salesforce integration

Magento 2 development: Experience the maximum benefits of PowerSync's Salesforce integration
eCommerce
Magento 2 development is on the rise as Magento 1 reaches its end date in June 2020. PowerSync’s Salesforce + Magento 2 integration offers one more reason for web merchants to transition to the latest Magento technology.
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How to master a killer welcome email for new recurring customers (with examples)

How to master a killer welcome email for new recurring customers (with examples)
eCommerce
Congratulations, you have a new recurring customer! This should trigger an immediate plan of action to woo them into a long-term business relationship. Welcome emails are a strategic way to open up the conversation with a new subscriber. It is important to set a tone that is both inviting and engaging.
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8 vital customer satisfaction survey questions to help grow monthly memberships

8 vital customer satisfaction survey questions to help grow monthly memberships
eCommerce
For subscription businesses, customer retention rates are always in flux. While cancellations are inevitable, the goal is to gain new customers at a faster rate. These customer satisfaction survey questions can give you the insights you need to help you grow your monthly membership base. 
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Learn about 4 exciting things that are happening for Salesforce

Learn about 4 exciting things that are happening for Salesforce
Salesforce
New Salesforce products are on the way in 2020! Get the latest on Einstein Voice and other company news.
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5 awesome Salesforce Sales Cloud integrations for eCommerce merchants

5 awesome Salesforce Sales Cloud integrations for eCommerce merchants
Salesforce
While the Salesforce Sales Cloud comes equipped with many features, there are many extensions available in the Salesforce AppExchange that enable users to expand on its functionality.
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How to choose the right Magento payment gateway

How to choose the right Magento payment gateway
eCommerce
Launching an eCommerce business comes with many important decisions. In addition to determining which platform you will host your store on, you must figure out the logistics behind how your customers will pay. That is where payment gateways come in.
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Magento eCommerce news: 3 things to know right now

Magento eCommerce news: 3 things to know right now
eCommerce
Since its affiliation with Adobe in 2018, Magento has been making headlines more often. Here are three things to be aware of now.
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4 enticing ways to gain Magento subscription eCommerce customers

4 enticing ways to gain Magento subscription eCommerce customers
eCommerce
Profitwell reports that CAC for B2C and B2B companies has increased by nearly 50% during the past five years. Fortunately for Magento subscription eCommerce businesses, there are many assets available that can help with getting customers to convert. Here are four compelling customer acquisition strategies and the Magento tools you can use to implement them. The best part is that they actually work!
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How B2B eCommerce merchants can tap into Magento mobile success

How B2B eCommerce merchants can tap into Magento mobile success
eCommerce
The way the needle is moving, it’s obvious that full-fledged mobile strategies are inevitable for long-term B2B survival. Will you dive in now or play catch-up later?
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B2Bs will learn valuable lessons from these 5 merchants at Magento Imagine

B2Bs will learn valuable lessons from these 5 merchants at Magento Imagine
eCommerce
Presented in a case study format, stories from five brands at Magento Imagine will showcase how Adobe's eCommerce platform can help supercharge B2Bs.
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eCommerce glossary: 17 terms you need to know

eCommerce glossary: 17 terms you need to know
eCommerce
Whether you are an industry veteran or just getting started, here are 17 common eCommerce terms you need to know.
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3 essentials of subscription business success in 2020

3 essentials of subscription business success in 2020
eCommerce
Regardless of what type of subscription business you own (or are thinking about starting), there are three things you can do to help ensure your endeavor stand the test of time.
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