Subscription Industry: the Latest News
One of the best things about shopping holidays like Black Friday is that they give merchants across the world an opportunity to observe trends that help inform business strategy. That’s exactly what the Subscription Trade Association did this year. Don’t miss their top three takeaways from Black Friday 2022. Their insights may surprise you.
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Every week, we highlight the biggest news happening in the subscription economy. Our hope is to inspire you to glean from what other successful recurring revenue merchants are doing, and we scour the web so you can stay current without getting buried in content. We also accept submissions, so please share your latest business news with email@example.com for consideration.
Let’s get into it, but first…
Deals of The Week
Singles Are Paying More for Dating Subscriptions
Match Group dating apps are seeing an increase in subscription purchases, despite rising costs all around due to inflation.
Read more on AdvocateMag.com.
On-Demand Car Rental Company Kyte is Now Offering Car Subscriptions
Car rental delivery startup Kyte said it’s on a mission to disrupt the auto industry by making people think twice about buying a car.
Read the full story on TechCrunch.com.
Average Retail Subscription Rate Down 40% From Oct '21 Peak
FTC Warns Against Subscription Tricks and Traps, Steps Up Enforcement
The federal agency is ramping up enforcement against deceptive negative option marketing practices.
Read the full story on SubscriptionInsider.com.
GM: No Monthly Fee for Heated Seats
General Motors assured investors Thursday it has no intention of charging its customers for heated seats, but it is certain that vehicle software, and the microtransactions it will allow, such as paying for cloud-based services, will be the bigger business for GM in the future.
Read the full story on Freep.com.