New Features of Powersync's Magento 2 Integration with Salesforce
Magento web merchants around the world are anticipating the end of life for Magento 1. It will reach its official expiration date in June 2020.
With Magento 2 development now at the forefront, what does that mean for Magento 1 merchants?
Don’t worry - your Magento 1 store will not disappear on the expiration date. It will continue to function online, but support for the software will end.
How PowerSync transformed Magento 1
When PowerSync’s cutting-edge Salesforce + Magento extension emerged, it allowed businesses to control data like never before. With it, merchants realized the convenience of syncing millions of customer, invoice and shipment records between Magento and Salesforce.
Key benefits include:
- Eliminating duplicated manual data entry
- Reducing the potential for human error
- Decreasing operational costs
- Increasing the quality of reporting
- The ability to make business decisions based on current data
- Enabling staff to focus on the business-critical activity
Additionally, PowerSync has built-in logic that prevents data duplication. It also accommodates multi-currency and multi-store capabilities.
PowerSync for Magento 2
Merchants that transition to Magento 2 do not have to miss out on PowerSync’s time-saving workflow. In fact, PowerSync’s Salesforce + Magento 2 integration offers one more reason for web merchants to transition to the latest Magento technology. It includes similar features of Salesforce + Magento 1 and offers a superior integration system optimized for scale and quality.
- New and improved data sync queuing system
The new queuing system is able to handle synchronization for catalogs and eCommerce transactions of any size (1 million+ records).
- Magento B2B native integration and support
Adhere to B2B best practices between both platforms, resulting in cleaner data, fewer customizations and cleaner reports in Salesforce.
- A complete product set
Native integration with mPower, Recurrex and Quickbooks Online is a must-have bundle that allows you to run your business smoothly. When working together, these products help PowerSync customers save hundreds of manual data-entry hours per week.
Aside from missing out on PowerSync’s upgraded Salesforce integration, Magento merchants run some risks by not moving into the future with Magento 2 development.
Problems that can emerge by putting off your Magento 2 upgrade
You may be a merchant who is perfectly content with how your store operates in Magento 1. However, putting off your Magento 2 development is not in your best interest. Here are three major problems you run the risk of facing if you avoid moving your store out of Magento 1.
1. You will be more susceptible to security breaches
When June 2020 arrives, Magento will no longer publish security patches for the Magento Community and Magento Enterprise editions. If security breaches are not addressed, sites will be vulnerable to cyber-attacks and hacks.
This can be catastrophic for Magento 1 merchants. If your customer data is compromised, the reputation of your business will suffer. Your best bet is to get ahead of such issues by initiating a Magento 2 development process.
2. The cost of development and maintenance will be higher
While some hobbyists may be able to help solve emerging technical issues in Magento 1 after official support ends, the cost and turn-around time will be unpredictable.
Because Magento 2 development is the new standard, key talent in the Magento community has shifted its focus to the next phase and is no longer open to taking on Magento 1 projects.
Additionally, alternative solutions for Magento 1 support will be in much higher demand after June 2020, so engineers will likely become more expensive to hire. If you have been reluctant to begin Magento 2 development because of cost, consider that the long-term costs of staying in Magento 1 could end up being much higher.
3. Support for your favorite extensions will fizzle out
While merchants that remain in Magento 1 will not have access to PowerSync’s expanded features, support for the old extension will continue past June.
However, many other Magento extensions will soon become outdated as Magento 1 approaches its final days. Many technology solution providers have announced they will discontinue support for Magento 1 product versions.
Magento 2 development opens the door to a variety of extension options that can make for a better eCommerce experience. (Here are seven of our favorites that will simplify your life!)
Additional perks of completing your Magento 2 upgrade
We have discussed the consequences of neglecting a Magento 2 upgrade. Now, let’s talk about some of the wonderful benefits that come as a byproduct of making the switch.
As more customers access the web on smartphones and tablets, responsive design is becoming more essential for eCommerce merchants. As such, Google has been working toward mobile-first indexing for the past few years. That means a page’s mobile content takes priority for determining its search engine ranking.
Google announced that mobile-first indexing will be the default behavior of the search engine by September 2020. Merchants who move to Magento 2 are at an advantage because developers made mobile responsiveness a core priority when creating the platform.
2. Pages load faster
Faster site speeds have the potential to boost your SEO credibility and increase sales. Full-page caching and enhanced scalability enable Magento 2 pages to load 20% faster than Magento 1.
3. Customers enjoy a better checkout experience
In our previous blog post about achieving Magento mobile success, we discussed how a frustrating checkout process can negatively impact profits. When going from cart to completed order is time-consuming and redundant, buyers often will not hesitate to walk away.
With a Magento 2 upgrade, stores enjoy a more streamlined and user-friendly checkout experience. Shoppers are able to check out without going through the process of creating an account. Data shows that the guest checkout in Magento 2 is 38% faster than Magento 1.
How to get started with your PowerSync for Magento 2
Like any evolving tech product, Magento is shifting its attention away from its infancy to focus on its next phase. PowerSync is staying on trend by developing products that are compatible with the latest technology. As experts in Magento 2 development, PowerSync is also able to create custom integration solutions that meet the specific needs of individual businesses.
If you would like to migrate your PowerSync products to Magento 2, please get in touch with us. If you need assistance moving to the Magento 2 platform, fill out the form below and we will help you find a reputable partner.