Stay up-to-date on the latest news in the subscription industry. From insights on industry and its trends, to exploring the most robust digital tools and new opportunities for monetization
It’s hard to scroll through any news website without seeing the “R” word — recession. As fears of a possible economic downturn brew, I’ve seen many headlines like the one from TVTecnology.com that screams, “Oversubscribed: 72% of Americans Say There Are `Too Many’ Subscription Services.” These headlines are enough to make any subscription merchant feel a sense of …
One of the best things about shopping holidays like Black Friday is that they give merchants across the world an opportunity to observe trends that help inform business strategy. That’s exactly what the Subscription Trade Association did this year. Don’t miss their top three takeaways from Black Friday 2022. Their insights may surprise you. If you’re looking …
Earlier this year, I appeared on episode 223 of The Subscription Box Show, where I explained the recurring revenue industry in layman’s terms. If you’re wondering how your business can use the best and latest innovations, but you don’t want to get lost in the technical weeds, this episode is for you! I invite you to …
Happy Veteran’s Day! This holiday season, I would like to encourage you to support veteran-owned subscription businesses. It’s a simple way to show appreciation to the nation’s heroes! If you’re not sure where to start, check out these subscription boxes — all curated by veterans. As always, I invite you to schedule time with me if you’d like to …
This week, Netflix is in the headlines. The streaming giant is offering a new low-cost, ad-supported streaming model. However, Variety reports that 5-10% of Netflix’s catalog will be absent from the value plan. Now, customers must ask themselves if saving $3 per month on Netflix is truly worth not only being served ads but having fewer viewing …
Do you really know who your customers are? Data analytics are imperative for eCommerce businesses. Are you doing everything you can to track customer shopping patterns? While Google is phasing out its third-party cookie, they’ve pushed the date back to 2024hat means businesses can (and should) still be maximizing the potential of cookies. If this isn’t part …
In several editions of the Subscription News Roundup, I’ve shared articles about car manufacturers incorporating subscriptions for features like heated seats. Today, I stumbled upon this story stating that legislators in New Jersey are fighting back against paid feature subscriptions in the automotive industry. They’ve proposed a bill that, if passed, would make heated seat subscriptions illegal …
Why do subscriptions fail? That’s the million-dollar question many recurring revenue merchants have pondered. Sometimes, having insight into what doesn’t work is just as important as knowing what does work. And now, the Harvard Business Review is providing insight into three things that cause the demise of subscription businesses. I recommend checking out the article, and — as always — schedule …
Subscription Industry: the Latest News for October 2022 Read More »
Are you giving your customers what they truly want? When considering a new subscription, it’s no secret that many shoppers look for certain perks like free shipping. But did you know more customers are indicating an interest in digital shopping features from brands — like a tracking progress bar? In fact, an astounding 63.2% of …
Today, I want to draw your attention to a useful resource I have been following for quite some time. PYMNTS.com just released its latest Subscription Commerce Conversion Index, which contains important industry insights. If you’re in the subscription space, I highly recommend downloading the index. And as always, schedule time on my calendar if you’re ready …
Latest news in the subscription industry for October 2022 Read More »
There has never been a better time to be a digital content creator. Today, many people in the creator economy are leveraging subscriptions to create reliable monthly income, and platforms like YouTube are continually evolving to cater to those who are putting out brief but engaging content. The first story below reveals a big upcoming opportunity to monetize …
New opportunities for content monetization — YouTube Shorts, Twitch, Amazon Read More »
If you’ve been with me for a while, you know that I regularly share insights from PYMNTS.com. They share a wealth of research on the subscription economy and
Did you know that most consumers underestimate monthly subscription costs by at least $100? In fact, today there are many apps and services emerging that help customers
Today, I want to share an insightful resource with you from PYMNTS.com. The company recently released a report about the benefits of memberships.
As a subscription business owner, there may be times when you feel stuck and unmotivated. If you’re in that boat now, I want to encourage to read a recent article from the Subscription Trade Association
